so good.. magazine – The magazine of the haute pâtisserie

Barry Callebaut presents Mona Lisa 3D Studio, innovative technology that allows you to print creations never before seen with high-end couvertures and on a large scale.More info

Bee Chef Pastry School, with courses with students from 7 different countries, is the result of the vast experience that has been acumulated by the chef. More info

It is not just another pastry shop. It is a whole concept that emerges from the dialogue between two pastry chefs – Gabriele Riva and Kanako Sakakura. Both wondered where patisserie was heading and put their concerns on the tableMore info

It seems obvious, but the price of any product should always be related to its value. But who or what determines that value? To answer this question we must address two questions, one related to the seller and one relatedMore info

A small sample of the many emblematic pastry products that Yann Duytche makes in his workshop every day.More info

Craft, innovative, elegant… Schopphoven’s geometric vienoisserie arrives at So Good.More info

Seven Italian pastry chefs get their pass to the final of the Panettone World Cup where they will face off against 13 other Spanish, French, and Swiss professionals, among other nationalities.More info

It will take place in Lugano (Switzerland) on November 8, 9 and 10 and will have participants from Switzerland, Italy, Spain, France, and other countries to be confirmed.More info

The big viennoiserie French master visits so good #21 to share his thought about what is making so popular this pastries latelyMore info

Celebrating ten years and 21 issues of so good magazine with a fabulous creations by Australian pastry chef Kirsten TibballsMore info