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Sirha Archives - so good.. magazine

The gourmet products and the best solutions for chefs and pastry artisans can be found in this international exhibition in Lyon

Sirha Lyon 2023 sees figures from the pre-pandemic era

February 2, 2023 |

The pandemic is now but a memory for a fair that has convinced exhibitors and visitors.More info

Japan, the perennial runner-up, wins the Coupe du Monde de la Pâtisserie 2023

January 23, 2023 |

The country, which had won the silver medal during the last five editions, has prevailed with a work based on the wind.More info

The 18 teams that will compete in the Coupe du Monde de la Pâtisserie 2023

January 13, 2023 |

In a week, a new and long-awaited edition will be held at Sirha Lyon.More info

Sirha Lyon will have a space dedicated to doughs

November 18, 2022 |

In Bake & Pastry, attendees will be able to acquire knowledge in fermentation and other baking techniques.More info

Sirha Europain’s approach to French bakery impresses

April 5, 2022 |

The historic fair, which has just celebrated its 24th edition, has brought together more than 25,000 professionals, more than 70 masterclasses and round tables, and 300 exhibitors and brands.More info

Modern and committed bakery is ever present in Sirha Europain

February 22, 2022 |

In the next edition, visitors will find answers to the main current issues in the bakery sector.More info

Call for the European Pastry Cup for this coming January in Europain

September 28, 2021 |

The European qualifier of the Coupe de Monde de la Pâtisserie wants to recover the stage at Europain SirhaMore info

Marie-Odile Fondeur: “A Sirha Lyon in 2021 seemed essential to us after so much uncertainty”

September 2, 2021 |

After the hiatus caused by the pandemic, the director of the great Lyon fair where the World Pastry Cup is held explains why they have decided to hold an atypical edition this SeptemberMore info

Three months to go for the most sustainable World Pastry Cup

June 15, 2021 |

In this edition, chaired by Pierre Hermé, colourants such as titanium dioxide and glitter
will be banned.More info

Sirha Lyon and the Pastry World Cup postponed to September

February 24, 2021 |

GL Events, organizers of the event, make a new effort to adapt dates to better overcome the situation arising from the coronavirusMore info