With the change of month (October instead of September) and duration of days (five instead of six), we now have to add the new design of the 12 pavilions. This last modification responds, to a large extent, to the comments received by the industry, which in recent years has experienced mergers and groupings that will have an impact on the location of the exhibitors.
This redistribution will ensure a better orientation for visitors, exhibitors, and journalists, as well as a greater concentration of the pavilions dedicated to raw materials, production technology, and solutions for artisan bakers. Within this grouping, the repertoire of products will remain broad and the basic structure of the halls will not be modified. True to the motto ‘maintaining the proven, establishing new trends’, IBA 2021 aims to “develop in line with the needs of the market to continue being the perfect platform for global exchange, the stage for product launches, and the fair where numerous innovations can be seen, ”says Cathleen Kabashi, IBA project director.